WWE has announced that its reality show Tough Enough will be coming back to TV.
It was rumored to be in production early on in the WWE Network lifecycle but was pulled back with cost cutting when the Network underperformed. Now it is being revived not for the Network but as additional new hours of TV as part of the NBC/Universal TV deal.
Full story from WWE.com:
USA Network President Chris McCumber has announced that groundbreaking WWE reality series “Tough Enough” will be returning to television on USA Network.
“I am pleased to announce that USA is bringing back ‘Tough Enough,’ the action-packed competition reality show from the ratings juggernaut, WWE,” McCumber said in a speech today during the Television Critics Association winter press tour. “The show will have a completely new format, with live elements that will truly make this event television.”
McCumber continued, “After signing another multi-year deal for Raw and SmackDown, this is the perfect time to bring back the series and capitalize on the enormous audience appeal of sports-entertainment.”